Showing posts with label women business owners. Show all posts
Showing posts with label women business owners. Show all posts

Wednesday, June 24, 2009

Help Save Ohio Libraries

As a book lover and author, this news of library funding cuts breaks my heart, but we can all do our part to save Ohio libraries!

What’s happening: On June 19, Ohio Governor Ted Strickland proposed a budget cut that would reduce state funding for public libraries by $227.3 million in 2010 and 2011 fiscal years. This reduction would cut Ohio’s public libraries funding 30 percent in addition to the 20 percent cut due to the decline of the state’s General Revenue Fund. A total 50 percent cut in funding. :(

What it means: As a result, branches may close, hours of operation will be reduced, new book and material orders will be halted and other vital summer reading programs and services would end. With the economic hardships that thousands of Ohioans are facing, trips to the library have provided some relief for families, and I can’t imagine what some families would do without those opportunities.

How you can help:

  • Call or email Ohio legislators. For phone numbers and emails, click here. To email all legislators and senators at once, click here.
  • Join the Facebook group, and update your Facebook and Twitter status with:

“I contacted my elected officials to help save Ohio libraries, and you should too. Find out more: http://www.saveohiolibraries.com.”

The Ohio Library Council site has provided the image below for you to save and upload as your profile picture on social media sites.












  • Spread the word! Let friends know what is going on, how you have helped and how they can, too.

For more information, visit www.olc.org/SaveOhioLibraries.asp. The General Assembly Conference Committee is likely to make a decision this week, so act fast!

Tuesday, April 14, 2009

Sharing Your Secrets. Good or Bad?

Whenever women business owners get together they like to talk about their families and their business.

Unlike their male counterparts, women business owners, counterparts seek out the opinions and input of others. We know this from research conducted by the National Foundation for Women Business Owners (NFWBO). I believe that women benefit from this behavior. Of course, there are boundaries you’ll need to adhere to, but that shouldn’t stop you from gaining the wisdom and insight of others.

Connecting with others is a natural instinct for women. So don’t be afraid to get out there and start connecting by sharing trials, tribulations and success stories. Once you open up other women will too. But like I said there are boundaries, do share all the ins and outs, but be willing to help. And always remember, watch out for the snarks! They are out there and they will try to bring you down.

Still, it goes way beyond talking with friends and people you meet. And beyond talking to other women business owners, if you have a team, ask for their ideas too! It’s important to solicit their input as well. In doing so, you’ll make them feel like valued members of the team, and you’ll benefit from a variety of opinions and perspectives.

So as you head off to your next gathering don’t feel like you have to hold back. Be open and willing to share. Those you are sharing with will be appreciative and you may even learn something from them!

Monday, April 6, 2009

Finding a Balance that Works for You

Women continually struggle with work-life balance. There are many women who believe there is this set, generic and ideal form of balance. However, that is just not the case. Balance differs for everyone. What works for your co-worker may not work for you. And what works for you may not work for your neighbor. Everyone is different and has a different job and your work-life balance should reflect that. Also, many women believe that their personal and business life should be completely different. But instead hear this: Your business is your personal life.

By that I mean if you develop your business around your personal brand essence, then the real you will rise to the surface. You’re a package. Your values, personality—even your passions—they all come together to create a personal brand that defines you. Now take it one step further and incorporate that brand into your business.

There are steps for accomplishing this goal, and I talk about them in great detail in my book, but the basic concept remains the same: Make your personal brand and your business brand one. And don’t forget that it all has to happen within the guidelines of authenticity. Don’t be a fake. Stay genuine and true to your passions and your ideals. Balance is only achieved if and when you stay true to your passions—and you refuse to separate your business brand from your personal brand.

Monday, March 9, 2009

Too many business ideas? Find it within.

Are you a dreamer? Do you dream of owning your a business one day, but don’t know what type of business to start? Or do you have too many business ideas?

My advice is to follow your passions. What are the things in your life that make you wake up in the morning and smile? If you’re not sure what they are, or if you’re having trouble fitting the passion with the business, take some time for introspection. Get away from it all! Spend some time alone so you can think deeply about it.

During your time of introspection, think about your past. Take the obstacles in your life that you have overcome and reflect on them. Use those challenges and successes as an outline of what to do and not to do in your business. I have also found that writing your life story helps. Limit your story to 500 words or two pages. What events from your past are most important to you? Write out those moments and key realizations for each moment, then move on to the next.

After reflecting on your past, choose one word that defines you. Keep it to one. Then think about the people you admire—your heroes and heroines. What are the characteristics in these people that you admire the most? These exercises should get the creative juices flowing, and before long, you’ll uncover the business idea of your dreams.

When making that final decision, make sure you go with your gut. Your decision should be one that you are confident and passionate about.

And most importantly, don’t be afraid! If entrepreneurship is something you really want, then you can’t be scared to go for it! Remember, you have created a strong and confident brand. You and your brand can handle anything that comes your way.

Friday, January 16, 2009

Add excitement and laughter to your business

The thought that all businesses must be strict, ridged, dull and lifeless is not outdated. Business owners should not be afraid to fill their business with laughter and fun. Consumers and employees are looking for an enjoyable experience. Adding life and personality to your business welcomes consumers and keeps them coming back for more.

I always say go for the laughter. As adults, we often let the laughter escape from our lives—and that’s a huge mistake. Much has been written about the health benefits of laughter. From relieving stress to boosting the immune system, it’s a one-way ticket to promoting good health.

In a work environment, having a little fun promotes camaraderie, and that’s critical for building an effective team. This is one time when it’s a good idea to take a cue from the kids in your life. They haven’t forgotten what it’s like to laugh, play and have a good time. My advice to you—and your colleagues—is to loosen up, laugh and play a little, too.

How do you add excitement into your business and work day?

Friday, October 3, 2008

Your Business, Your Brand, Your Culture

If you happen to be in Columbus, Ohio, on Oct. 9, I'll be presenting "Putting the Real You in Your Business" at the National Association of Women Business Owners luncheon.

I'll be sharing insights on:
• Establishing a successful brand for yourself

• Putting yourself at the center of your business
• Giving your company a competitive advantage
• Building a great company culture
• Creating lifetime relationships with your clients

The meeting will be held from 11 a.m. - 1 p.m. at Smith and Wollensky at Easton Town Center.

For more information and to RSVP, visit NAWBO Columbus. I hope to see you there!

Wednesday, July 9, 2008

Pursue Your Charitable Passion

If you’re not engaged in a charitable pursuit, follow your heart to get there. Pay attention to the needs in your community, and when it feels right, respond.

Pick three areas where your gifts could shine. Then, seek out organizations in your community that serve at least one of your chosen areas. Write them down, and check out their Web sites. Better yet, refer to http://www.volunteermatch.org/ for more ideas.

I’m a huge believer in giving back, and I make sure it’s part of my business and personal life. One of my many loves is the arts, and that’s why I’m a founding donor of the Wexner Center for the Arts. I will be hosting a panel discussion with five other notable women from the Columbus business community, including four from the book, at the Wexner Center at a date TBA. We’ll be discussing how women business owners are in a unique position to be givers to their communities by supporting their charitable passions. The discussion will also include how women can leverage the causes they’re already passionate about as part of their overall brand presence.

The free event, which begins with a reception and concludes with a book signing, will take place in the Performance Space at the Wexner Center for the Arts, located at 1871 N. High Street, Columbus. If you’re in the Columbus area, please join us!

Get inspired! Learn how you, too, can pursue a charitable passion that is right for you!