Wednesday, April 1, 2009

Of fortune cookies and creative business for times like these

Here is what’s great about Twitter. Yesterday I tweeted about my fortune cookie message: Look for the dream that keeps coming back. It is your destiny. About three hours later, FortuneKookie Crew from Chicago followed me on Twitter. Their goal: “We like to follow people who tweet fortune messages!” Works for me!

Where else but Twitter? On a more serious business note, I was followed by the founders of www.UrbanInterns.com. Lauren Porat and her partner, Cari Sommer, created a company—beta testing in NYC right now—to connect small business owners with college educated assistants, on a paid or unpaid basis. I love hiring interns at our company. We always learn from them, and hopefully the feeling is mutual. And sometimes, when it’s possible and the fit is right, these intern positions turn into full time employment. And everybody’s a winner. In today’s tough economic environment, which is about to see an influx of college grads, interning is a great solution.

Who else have I “met” on Twitter? So many great folks! It’ll be fun to make this a regular feature of my blog. And, just like an intern, I learn something everyday! And that’s fortunate.

Kaira Rouda is an entrepreneur and author of Real You Incorporated: 8 Essentials for Women Entrepreneurs. Sign up for a weekly dose of inspiration!

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